Nordic ID

in a nutshell

Nordic ID is the leading European solution provider for rapid and accurate item tracking and tracing. We are passionate to grow and bring a digital soul to every item on the internet using proven RAIN RFID technology. With a solid track record of groundbreaking, innovative automated inventory and item tracking solutions we have established our position as a long- term partner for our customers in selected industries. Since 1986, the company has continuously launched cutting edge solutions, developed in Finland.

Key figures

55 %
European apparel RFID rollout cases with Nordic ID.

Up to
hourly transactions with Nordic ID’s data collection units in Europe.

5 – 10 %
uplift in sales with the help of RFID technology.

Established 1986.

We are an RFID forerunner in apparel as some Nordic ID customers including
Gerry Weber
are the first RFID Journal Award winners.


Nordic ID encourages innovative thinking and open expression of ideas. Here you get to work alongside creative thinkers who share your interests, while turning big ideas into reality for our customers. At Nordic ID you get to create and follow your very own career path. Make an impact and help our great customer companies run even better. Explore our global career opportunities and become a part of Nordic ID family.


Management team


Juha Reima

CEO, mobile: +358 50 555 3224

Paul Murdock

Corporate Development and President, Nordic ID inc., mobile: USA +1 203 517 7789, Finland +358 40 350 4474

Mika Karttunen

CTO, mobile: +358 50 487 2512

Anne-Mari Tamminen

COO, mobile: +358 40 505 6831

Mika-Petteri Lundgren

Director, Product Management, mobile: +358 50 480 1837

Henri Ojanen

Group Controller, mobile: +358 50 483 3947

Juuso Lehmuskoski

Vice President, Services & Solutions, mobile:+358 40 510 3790

Freja Harkke

Vice President, Marketing and Communications, mobile: +358 40 522 0992

Patrick Hüttemann

Vice President of Sales, mobile: +49 152 2870 9319

Board of directors

Jorma Lalla

Founder & Chairman of the Board

Leevi Parsama

Member of the Board

Heikki Pylkkänen

Member of the Board

Alpo Alho

Member of the Board

Juha Tiittanen

Member of the Board


Press Images

If you need press images, please download them at Flickr.

All the pictures on the Flickr service are for free use for Nordic ID partners, technology partners, media partners, associations and organizations in connection with Nordic ID.

Nordic ID reminds all using the Nordic ID images on Flickr to reference to the source of the used image as Nordic ID property.



Press contact

Nordic ID 

tel. +358 2 727 7700








Nordic IDEA

Nordic IDea is the Nordic ID customer magazine with articles, case studies, news and technical information.

Nordic ID Trademarks

Nordic ID, Nordic ID Morphic, Nordic ID Merlin, Nordic ID Sampo and Nordic ID Stix are registered trademarks of the Nordic ID Oy. 

We advise you to refer to these trademarks as follows: 

Nordic ID®

Nordic ID Medea®

Nordic ID Morphic®

Nordic ID Merlin®

Nordic ID Sampo®

Nordic ID Stix®

You can find more information about Nordic ID trademarks in the Nordic ID Brand and Design Manual.

Questions? Don’t hesitate to contact us!

Do you have questions regarding our products, services or solutions? We are here to help! Please fill in the form and tell us how we can be of assistance. You’ll also find the contact information of our sales team under Contact

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